COMMUNITY STRATEGY
Grow your community
The businesses that truly set themselves apart have one thing in common. ​A loyal fan base.
Community marketing is not a short-term strategy, but it pays dividends in the long run when it comes to lowering customer acquisition costs and increasing the overall lifetime value of your existing customers.
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Whether it's to increase customer retention, drive new business, increase B2C2B sales, increase brand equity or reduce support issues, Digital Sublime will support you with community strategies that meet your business goals.
Community strategy
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Aligning community initiatives to business objectives
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Researching community needs and preferences
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Establishing community goals and metrics
Community engagement
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Community content calendars
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Community activities
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Community tiers and benefits
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Planning and implementing community events (virtual, in-person or hybrid)
Community programs
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Selecting the right community platforms to maximise engagement
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Community channel mix: owned vs sponsored
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Designing community calendars and roadmaps
Community governance
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Moderation and engagement
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Establishing Codes of Conduct
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Initiatives to increase access and inclusivity
Outcomes
By engaging our community strategy services, you will:
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Benefit from social proof, customer advocacy and the network effect to uplift your business
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Increase brand loyalty and equity
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Gain valuable feedback to improve your product or service offerings. ​
